Our customer spotlight is shining full force today on Daystar Television Network, form friends. Daystar is an award-winning, faith-based network that broadcasts 24/7 all around the globe and through as many media formats as possible.
As a result of their incredible hard work, the network reaches over a staggering 104 million households in the United States and 2 billion+ people worldwide.
Daystar is the fastest growing faith-based TV network in the world and we’re honored to have Daniel Woodward, Director of Marketing, visit our humble blog to share their Wufoo story.
Welcome, Daniel! Tell us–How’ve you guys been using Wufoo?
We use Wufoo for all of the day-to-day stuff you’d expect like registrations for upcoming conferences but recently we started using forms for something a little bit unexpected–online prayer requests. Prayer is very important to all of us here at Daystar so reliability was key in our decision to go with Wufoo. That form connects to Zapier and to a help desk. This workflow ensures that we get back to people in a timely manner and let them know that we’re praying for them.
There’s custom code in place that flags emergency situations for us such as if a person submits a form saying they’re thinking about hurting themselves. This allows us to react quickly especially during peak times when our phone lines may be tied up. We also use Wufoo’s API to pull the prayer requests for use on air.
How has Wufoo changed the way you do business?
It’s truly helped the Marketing and Partner Services teams here at Daystar focus on what’s most important–our customers’ experience. We’ve also been able to concentrate on expanding and improving upon our integrations rather than waste a ton of precious time and money on development resources typically associated with building forms from scratch. Then there’s the question of making sure that they’re working properly. We don’t have those kinds of worries with the simplicity of Wufoo forms.
What’s been your favorite experience so far?
Reliability and consistency is super key. In other words, I know that Wufoo will just always work. In the past, I’d used plugins and other services and when you go that route, you’re constantly worrying that a single update will end up destroying all of your hard work and annoy your customer base. That’s really been the whole team’s favorite experience.
I mean, Wufoo is pretty rad. People still say that, right?
We say it a lot around here, Daniel. Thanks for coming by, it’s most certainly been rad and don’t be shy. Send him your questions and comments below.
For more information on the Daystar Television Network, head over to their page.
HiPosted April 17th, 2014 by ehsan.
I wanted to know more about your work?
My mom watches Daystar all day. She loves you guys!Posted April 17th, 2014 by maliik.
Hi All – I can answer any questions you might have about how we are using wufoo to reach the world! If you visit: http://www.daystar.com/prayer/submit-prayer-requests/ you can see our prayer form in action – its pretty basic, but it gets the job done and people have really enjoyed it. The key to doing something like this is having a staff that can handle the requests, we usually have responded back to a non-emergency request within 4-6 hours (many times sooner) and we haven’t had any problems since rolling this out. We are already receiving about 3-5k a month, our apps are not currently utilizing this system, and once we incorporate those we should see quite a bit of growth there as well.Posted April 17th, 2014 by Daniel Woodward.