The Year in Review and Our Plans for 2018

Our Review of a Busy 2017 and Some Great Plans for 2018


As this year comes to a close, we here at Team Wufoo wanted to reflect on the year that has been, and look forward to the year ahead. Most importantly, we want to thank you, our customers, for trusting us with your form needs and look forward to working with you in 2018.

Improving your form management

We introduced Pagination to help customers manage their forms and find what they are looking for quickly and easily.

Helping users fill out forms

Help your users help you with Placeholder text! Ya, I know. You can now add text in the input field that won’t be collected as data. Why? It’s there as a guide for your users so they know what sort of information to put in a field. Click here to find out more and in which fields you can use placeholder text.

Analytical power

You can now apply the power of Google Analytics to your Wufoo forms. Use the tracking code from your website and begin to understand all the ways your users access your forms.

An easy way to close forms

Customize a message when your forms close using the forms closed options. You can leave a message or redirect them to your website (or specific page). No more coding required!

Everyone loves bigger files!

We increased file size uploads to 25MB.

Creating beautiful forms on mobile

Wufoo now offers an enhanced mobile experience for managing your forms. And it’s not just managing…: You can choose from hundreds of responsive templates to create the form you need, all while mobile!

Keeping track of your projects

Our updated Asana integration helps you and your teams track your work by linking your Wufoo form.

We want to hear your ideas

Feedback! A new feature designed to collect your ideas on where we can improve the product. Excited to say in just the month or so it’s been out, we’ve gotten lots of exciting feedback and votes on what you, our customers want to see us deliver.

On the same page

And lastly, Status. It’s minor, but we wanted to ensure everyone knew the status of the services on the site and if we were experiencing any issues. Feel free to head over there now and take a look as well as bookmark the page. Quick overview:

    • Forms and Administration: This is the main application as well as all your forms.
    • Mobile Admin: This is the mobile administration environment.
    • API v3: As you guessed it, this is the API service.
    • Notifications: Emails, emails, emails…

What’s in store for 2018!?

We are already planning some exciting updates, including more payment integrations, updates to the UI, and a streamlined experience.

We also want to implement the great feedback you are giving us! So, please continue to suggest new features and improvements, and vote on the features and items that are top of mind for you.


  • More fields!! We make several job applications for customers and 100 fields is very challenging to obtain the info they request.

    Posted December 6th, 2017 by Ginger Jones.
  • Hi,
    Tank you for informations.

    wufoo seem to to be in bed for a few time.

    I think about changing to typeform or other service.

    What i need :
    – Beautifull user experience ! Big forms, big buttons, customizations, etc. Without headeacks.
    – easy way to keep datas from previous answers.
    Exemple :
    1rst question : what’s your first name ? => Answer = Peter.
    2nd question : “Well, Peter, Happy to meet you. What you think about….”

    • Stunning visual effects.

    • Datas and analytics more efficients. For exemple, list of forms 6 by 6 is bad. I want to see it by list of 10, 50, 100.

    It s important to have a roadmap with more precision.

    Thank you,


    Pierre LAMON
    QUadisweb – Agileia.

    Posted December 6th, 2017 by Pierre LAMON.
  • Everyone needs a hug, including us. We also would love to give our applicants the ability to save a form and return back to it.

    Posted December 6th, 2017 by Holly.
  • We love wufoo, but we would love wufoo even more if we could manage our forms using beautifully organized folders!

    Posted December 6th, 2017 by Luke.
  • I second the requests for folder management and the ability for people to save their progress!

    Posted December 6th, 2017 by Lauren.
  • We use wufoo on a daily basis. Folders would be great to help manage and find our different forms!

    Posted December 6th, 2017 by Sarah.
  • Everyone needs a hug. Unless you’re Howie Mandel, then don’t touch him.
    I fourth/fifth/whatever number we are on for the folders. We have a lot of forms on our account. Some we don’t use often, but we still use. It would be nice if we could put them in a folder. Then instead of looking through 50+ forms I could look for a year’s folder, or a subject’s folder or whatever I would decide is best to organize our databases.

    Posted December 6th, 2017 by Beth.
  • Save and resume forms.
    Folders for forms.
    Facebook pixel integration

    Posted December 6th, 2017 by Kathi Salley Randall.
  • Everyone except Howie Mandel needs a hug, but some people need even more to specify others to be cc’d on the form submission confirmation email. Thanks!!

    Posted December 6th, 2017 by Chris McEwen.
  • If you could put in more mathematical functionality, that’d be great! (User enters 2 people, tickets are $5, total field automatically pops up to denote $10). Also, more than 100 fields per form would be great! Thank you wufoo team–sending a hug.

    Posted December 6th, 2017 by Julie.
  • Another vote for folders and/or other back-end organizational tools. How many years of lots of people asking for this until it gets worked on?

    How about revising the user interface for viewing form submissions. Still only 6 responses visible at a time? Really? Or updating the the goofy UI for adding fields to the response viewer (including needing to select Done from the scrolling list) to something easier to use.

    Posted December 6th, 2017 by Eric.
  • I love using wufoo forms and they’re GREAT!
    • I second the vote for save and resume forms
    • Would also like payment to be able to be required to submit
    • How about better options for messages to the submitter
    • I would also like to be able to view all form submissions on one screen rather than only at the bottom of the screen, a few at a time (option to view all)
    • Options to choose which fields to export as csv so there is less spreadsheet editing
    • Make the payment and theme and export options all tabs in form editing
    • Make Noon and Midnight options for ending time for forms (I keep getting messed up with 12am or pm)
    • Option to create folders for forms to organize for different organizations/clients
    • Option to share access to a form and it’s entries without sharing all my forms with someone
    Thank you!!!!

    Posted December 6th, 2017 by Jeannette.
  • wufoo could have its own CRM system for lead management

    Posted December 6th, 2017 by Carlos Cesar.
  • In conjunction to what Jeannette mentioned, I’d like to have the ability to suppress the form submissions at the bottom and see the individual submission as a full screen. Also would like the ability to move forms between accounts.


    Posted December 6th, 2017 by Kevin.
  • I agree with Pierre LAMON. wufoo is totally lagging behind. Look at Typeform, GetResponse, Fieldboom, Papeform etc. great user experience, easy branding, simple reports, albeit sometimes expensive or lacking a few features. We have been using wufoo for many, many years. But apart from minor tweaks nothing has changed. The acquisition by SurveyMonkey didn’t speed up the development at all. I guess there is an opportunity for a provider who can provide a great experience both for editors and users on all devices at an affordable price.

    Posted December 6th, 2017 by Rolf.
  • I agree, folders for organizing surveys would be fantastic, as would tweaks to the page where responses can be reviewed. Six responses to review at a time is far too few. Perhaps an Excel type option where responses would wrap in columns, and the detailed response would appear in a new window when double-clicked?

    Posted December 6th, 2017 by Bryan Marks.
  • I would love to be able to archive older forms…we don’t want to delete anything, but don’t need to see that form in the list once it is complete!

    Posted December 6th, 2017 by Ryan Palm.
  • I use my form as an application form. It would be beneficial if the applicants could save the partially completed form and return to it at a future time, instead of having to start over from the beginning.

    Posted December 6th, 2017 by Julie R..
  • Thank you all so much for your input, we’re excited to hear what you’re looking forward to with wufoo! We would love it if you could vote for your favorite feature or add it to the list by clicking the Feedback option within your Account tab in your Account. Our team will be using that information to guide our roadmap, so it’s the best place to make your voice heard!

    Posted December 6th, 2017 by Cody Curry.
  • 1) Being able to save progress in a form and return back to it would be VERY useful!
    2) Archiving forms (or at least putting the Private forms at the bottom of the list)
    3) Being able to see more than 5 or 6 form submissions at a time.
    4) Better support or documentation on how to customize formatting when embedding a form into another webpage (ie, using the WordPress plugin)

    Posted December 6th, 2017 by Peter.
  • I love wufoo forms but I’ve been having issues with my images not showing up in Safari and I’m not sure if the images in my form are showing up on iOS/Apple phones. Everything works fine in Chrome. Anybody have any insight into why this might be happening. It’s frustrating because I’m losing tons of customers because of crappy Ux.

    Posted December 6th, 2017 by Christopher.
  • Sorry about that Christopher, are you using Dropbox by chance? My first hunch is that it’s related to how those images are linked with the hosting service. If you’re still having trouble please don’t hesitate to write us through our support portal and we can help out further from there!

    Posted December 6th, 2017 by Cody Curry.

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