Concept Test: Selecting a Name

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Need feedback on a new product name? Use the concept test selecting a name form to quickly survey potential consumers to ensure that you are pursuing the most effective branding strategy.

What's in the Concept Test: Selecting a Name?

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When you understand how consumers respond to your product name, you can run a more effective brand and marketing campaign. Our online survey allows you to identify consumer demographics and gauge client response. Consumers who complete this form rank the product names you provide and give relevant feedback, including how likely they’d be to purchase your product. Get consumer feedback before you settle on a name for your product to increase your sales opportunities.

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